Aproximando cidadãos
BART (Bay Area Rapid Transit), the public transport system in the city of San Francisco has been successfully using the Web 2.0 tools to leverage the efficiency, transparency, accountability, participation, collaboration and new models of partnership between the community and the city government.
Melissa Jordan, representative of BART, which responsibility areas include the content for the official site, updates for Twitter and Facebook, posts on the agency’s official Blog, as the whole strategy for social development through the Internet, had gave us an exclusive interview after a tiresome presentation day during the Gov 2.0 Showcase Expo, which came one day before the Gov 2.0 Summit in Washington D.C. in September this year.
In this interview Melissa tells how a governmental agency can use technology to become a provider of not only services but also information (not only from the agency itself but also the content produced by its users), building a civic participation connectivity with the public transport users in a light, trustworthy, authentic, well humored and wide w
BART also collaborates in the Web not only with the system users, but also with NGOs promoting interactive activities that benefit the community and the planet, as, for instance, the Bike to Work Day, in a partnership with Bay Area Bike Coalition.
Blog Action Day is an annual event that unites the world’s bloggers in posting about the same issue on the same day, October 15, 2009. Our aim is to raise awareness about the relevance of the subject in particular and and trigger a global participative discussion.
By doing so on the same day, in all the languages of the four corners of the world, the international blogging community bring their multiple audiences together to the same point, use their platforms, gather their voices and open a space for a discussion about the very future of our planet.
Out of this discussion naturally flow new ideas, advice, action plans, ways.
In 2007 on the theme of the Environment, bloggers disseminated environmental experiments, sustainable practices, and focused their audience’s attention on organizations and companies promoting green agendas.
In 2008 the theme of Poverty,was covered and gained global repercussion and similarly focused the blogging community’s energies around discussing the wide breadth of the issue from many perspectives and identifying innovative and unexpected solutions.
This year we aim to do the same for Climate Change, an issue that threatens us all. In December of 2009 the United Nations will sponsor a major summit on climate change in Copenhagen where world leaders will gather and try to reach an international agreement on avoiding the worst consequences of the climate crisis.
How can you help?
Blog Action Day is about mass participation. Anyone is free to join in on Blog Action Day and there is no limit on the number of posts, the type of posts or the direction of thoughts and opinions.
The goal of Blog Action Day 2009 is to be the greatest event of social change and awareness on the Web. On October 15, 2009, post the video on your blog, follow the official Twitter and read the official blog for information about the issue, more ideas about how you can participate. Get involved, get your readers involved, help us change the world, and save our planet!